Paige Ehnle, owner/operator of No Roots Boots, can identify very well with the name of her business.

Paige Ehnle, owner/operator of No Roots Boots, can identify very well with the name of her business.

Currently located in the lower level of Katsch at 113 North State St., in downtown Geneseo, No Roots Boots and Ehnle will take to the road in May where she will be selling boots from her mobile shop which is operated out of a 1972 Airstream.

Her “roots” are wherever she is in business. From May to November, Ehnle will use the space at Katsch, which she refers to as her “winter shop,” as office and warehouse.

No Roots Boots offers shoppers a wide variety of handcrafted, western and fashion boots, leather accessories and native-made jewelry.

Current hours at the shop are from 10 a.m. to 5 p.m. on Thursdays, Fridays and Saturdays until April 21.

“On May 5, we will start traveling in our mobile boutique and our winter shop will be used as our office and warehouse,” she said.

Opening the mobile shop last summer was the result of a long journey, she said. “I think it came down to when I realized I had lots of ideas and passion that was a little too much for the businesses where I was previously working. I have never been one to turn that down because I think if you are given ideas and passion, it should be used to the best of your ability.”

“I definitely thank God for opening the right doors at the right times and giving me such a supportive family,” she said. “I am 24, and I knew there was no better time to start this dream, so I bought a ’72 Airstream and used those ideas to create a business that is authentic to whom I am.”

With the help of family members, she converted the 31-foot Airstream into a mobile boot shop with shelves and shelves filled with boots.

“I travel the Midwest in the summer, going to markets, fairs, festivals, concerts and other events where boot lovers might mingle,” she said.

Ehnle said what she found most difficult in launching No Roots Boots was creating a brand that was unique and different to any other western stores.

“Many western stores carry brands that are well known, but I wanted to work with different companies to help bring a unique product to my customers,” she said. “Each customer is so unique: their story, their life, their purpose, and their style is no different.  I want my brand to reflect that — to offer boots that are the perfect fit for my customers.”

Originally from Edelstein, located just north of Peoria, Ehnle said there had been several mobile boutiques and shops opening in that area.

“First a mobile coffee shop, then a mobile boutique and finally a mobile handmade jewelry store,” she said. “All of these sparked ideas in my head. I have such a passion for travel, meeting people, and high-quality western and fashion boots.”

She was searching for a business that combined all of those things and said, “This boot store on wheels is a perfect fit.”

Some of the stops for No Roots Boots in May, June and into July have already been scheduled and include:

• Economy Builders Spring Open House in Princeville.

• Hobnob Spring Market in Altamont.

• Main Street Market in Rockford.

• Good Makers Market in Tipton, Iowa.

• Hobnob Back Forty Market in Arthur.

• Henry County Fair in Cambridge.

• Iowa Gathering in DeWitt, Iowa.

For more information, phone (309) 419-2351,

or visit www.norootsboots.com.